🔒 Privacy Policy – How 777xf Handles Your Personal Data

777xf ("we", "us" or "our") operates the online casino and sports betting platform accessible at 777xf.app. We are the data controller in respect of personal data collected through the 777xf platform. This Privacy Policy applies to all users of 777xf, including registered account holders and visitors who browse the platform without registering.

If you have questions about this policy or wish to exercise any of your data rights, please contact us using the details provided in Section 13.

777xf collects personal data in the following categories:

• Registration data: full name, date of birth, email address, mobile number, residential address (including city and province within Pakistan) and username chosen at registration.
• Identity verification (KYC) data: government-issued identification document (CNIC, passport or driver's licence), proof of address documents and, where required, source-of-funds information.
• Financial data: details of payment methods used (JazzCash account references, Easypaisa wallet references, bank account details for HBL, UBL, Meezan Bank or Bank Alfalah transfers), transaction history, deposit amounts and withdrawal requests. Full card numbers are not stored by 777xf.
• Usage and gameplay data: betting history, game history, session durations, login timestamps, IP addresses, device type, browser type and operating system.
• Communication data: records of live chat conversations, support emails and any feedback submitted through the 777xf platform.
• Responsible gaming data: any deposit limits, session limits, cool-off periods or self-exclusion requests you set on your account.

We collect data directly from you when you register, deposit, play or contact support. We also collect certain data automatically through cookies and server logs as you use the platform.

777xf processes your personal data for the following purposes:

• Account creation and management: to register your 777xf account, verify your identity, manage your login credentials and maintain your account settings.
• Service delivery: to provide access to casino games, cricket betting markets (including PSL and international fixtures), live dealer tables and all other 777xf platform features.
• Financial processing: to process your deposits and withdrawals via JazzCash, Easypaisa, bank transfers and other supported payment methods in PKR.
• Regulatory compliance: to fulfil KYC obligations, anti-money laundering (AML) screening, age verification (18+) and any reporting obligations imposed by 777xf's licensing authority.
• Fraud prevention and security: to detect, investigate and prevent fraudulent activity, account abuse, multi-accounting and any conduct prohibited under the 777xf Terms & Conditions.
• Responsible gaming: to monitor gameplay patterns that may indicate problem gambling behaviour and to administer the responsible gaming tools available on the platform.
• Customer support: to respond to your queries, resolve complaints and improve the quality of our support service.
• Platform improvement: to analyse usage trends, identify technical issues and improve the overall 777xf user experience.
• Marketing communications: to send you promotional offers and updates about 777xf products where you have opted in to receive such communications. You may opt out at any time from your account settings.

777xf processes personal data on the following legal bases:

• Contract performance: processing necessary to provide the services you have registered for, including account management, game access and payment processing.
• Legal obligation: processing required to comply with applicable laws and regulations, including KYC/AML requirements imposed by 777xf's licensing authority.
• Legitimate interests: fraud detection, security monitoring, responsible gaming oversight and platform analytics, where these interests are not overridden by your fundamental rights.
• Consent: marketing communications and non-essential cookies, where you have provided explicit consent. You may withdraw consent at any time without affecting the lawfulness of processing carried out before withdrawal.

777xf does not sell your personal data. We share data only in the following limited circumstances:

• Payment processors: your transaction data is shared with licensed payment service providers (including the operators of JazzCash, Easypaisa and card networks) to process your financial transactions. These processors are contractually bound to handle your data securely.
• Game providers: gameplay data is shared with certified third-party game studios to facilitate game delivery and resolve disputes. Game providers do not receive your payment or full identity data.
• Identity verification services: KYC document data may be shared with licensed identity verification partners to confirm your identity and age.
• Regulatory and law enforcement authorities: 777xf may be required to disclose personal data to licensing authorities, financial intelligence units or law enforcement agencies in accordance with applicable legal requirements.
• Professional advisers: lawyers, auditors and compliance consultants who are bound by confidentiality obligations may access data on a need-to-know basis.

All third parties with whom 777xf shares data are required to implement appropriate technical and organisational security measures and to process your data only for the purposes specified in the applicable data sharing arrangement.

777xf uses cookies and similar technologies to operate the platform, maintain your login session, remember your preferences and analyse platform usage. The following categories of cookies are used:

• Strictly necessary cookies: required for the platform to function. These cannot be disabled. Examples include session authentication tokens and security cookies.
• Functional cookies: remember your preferences such as language settings, preferred payment method and responsible gaming limits.
• Analytics cookies: collect anonymised or aggregated data about how users interact with 777xf pages to help us identify performance issues and improve navigation.
• Marketing cookies: used only where you have given consent. These track which 777xf promotions you have viewed or interacted with.

You can manage your cookie preferences through your browser settings. Disabling strictly necessary cookies may affect your ability to log in or use certain features of the 777xf platform.

777xf retains your personal data for as long as your account is active and for a period thereafter as required by applicable law. Specific retention periods include:

• Account and transaction records: retained for a minimum of five (5) years following account closure to meet AML and licensing obligations.
• KYC documents: retained for five (5) years after the end of the business relationship or as otherwise required by the applicable licensing jurisdiction.
• Support communications: retained for three (3) years to enable complaint handling and quality assurance.
• Marketing consent records: retained for the duration of your opt-in and for three (3) years after withdrawal of consent.

After the applicable retention period, data is securely deleted or anonymised. Where anonymisation is not reasonably practicable, data is retained in a form that prevents identification of individual users.

777xf implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction or alteration. These measures include:

• TLS/SSL encryption for all data in transit between your device and 777xf servers
• Encryption of sensitive data at rest, including KYC documents and financial identifiers
• Role-based access controls limiting internal data access to authorised personnel only
• Multi-factor authentication on internal administrative systems
• Regular security assessments and penetration testing by independent specialists
• Intrusion detection and real-time monitoring of platform infrastructure

While 777xf takes all reasonable steps to protect your data, no internet transmission is completely secure. You are responsible for keeping your 777xf login credentials confidential and for notifying us immediately if you suspect any unauthorised access to your account.

Subject to applicable law, you have the following rights in relation to personal data held by 777xf:

• Right of access: request a copy of the personal data we hold about you.
• Right to rectification: request correction of inaccurate or incomplete data.
• Right to erasure: request deletion of your data where there is no overriding legal reason for us to retain it.
• Right to restriction: request that we restrict processing of your data in certain circumstances.
• Right to data portability: receive your data in a structured, commonly used and machine-readable format where processing is based on consent or contract.
• Right to object: object to processing based on legitimate interests, including direct marketing.
• Right to withdraw consent: withdraw any consent you have given at any time without affecting prior lawful processing.

To exercise any of these rights, contact the 777xf support team via live chat or the email address in the site footer. We will acknowledge your request within five (5) business days and respond substantively within thirty (30) days. We may request proof of identity before processing your request.

777xf is strictly an 18+ platform. We do not knowingly collect personal data from individuals under the age of 18. If we become aware that a person under 18 has registered an account or provided personal data on the 777xf platform, we will close the account immediately, delete all associated personal data and, where appropriate, report the matter to relevant authorities. If you believe a minor has registered on the platform, please contact us immediately using the details in Section 13.

777xf may transfer your personal data to countries outside Pakistan where our service providers (including game studios, payment processors and technology vendors) are located. Where such transfers occur, 777xf ensures that appropriate safeguards are in place – such as contractual clauses requiring the recipient to apply equivalent data protection standards – before transferring your data internationally.

777xf may update this Privacy Policy from time to time to reflect changes in our data practices, legal requirements or the services we offer. When we make material changes, we will notify registered users via the email address on file or by posting a prominent notice on the 777xf platform at least fourteen (14) days before the change takes effect. The "Last updated" date at the top of this policy will always reflect the most recent revision. Continued use of the 777xf platform after the effective date of any change constitutes acceptance of the revised Privacy Policy.

If you have questions about this Privacy Policy, wish to exercise your data rights, or have a concern about how 777xf handles your personal data, please contact our support team via live chat on the platform. Our email address is also shown in the footer of every 777xf page. Data-related queries are handled by our compliance team, and we aim to acknowledge all privacy requests within five (5) business days.